Wow, the first day of launch went remarkably well! By the end of the day, we managed to reach $1125 for our “Tales from Nanumea” Kickstartr project! Thank you to those of you who took action and pledged!
Some of the findings so far are quite interesting. Have any of you heard of the Pareto Principle (also known as the 80/20 rule)? Well, essentially, it states that, for many events, roughly 80% of the effects come from 20% of the causes.
“Business-management consultant Joseph M. Juran suggested the principle and named it after Italian economist Vilfredo Pareto, who observed in 1906 that 80% of the land in Italy was owned by 20% of the population; he developed the principle by observing that 20% of the pea pods in his garden contained 80% of the peas.” ~Wikipedia
This seems to be be true for our Kickstartr project! Using our Kickstartr page as a base, out of the 45 people who liked the page on Facebook (at the time of this writing), around 8 people took action and pledged. This equates to 17.78% (around 20%) who caused 80% of the effects for the day! Random facts, but it’s quite eerie how relevant it is lol.
You might have heard about the Occupy Wall Street movement as well. This movement says that 1% of the US population controls 99% of the wealth. Therefore, based on the Pereto Principle, “balance” would actually be returned if those numbers went back to 80/20. However, I wonder how and why this is the case? What would happen if the ratio went to 70/30, or 60/40? Or, dare I say it, 50/50? Is it possible in the context of our Kickstartr project? What fears cause us to be a part of this statistic?
We’ve made the minimum pledge $1 to help alleviate some of these fears, because we do believe that every dollar counts. It’s not just how much money you give, but also the energy you put behind it (and the same applies to how we utilize it as well!).
“Dishonest money dwindles away, but he who gathers money little by little makes it grow.” ~Proverbs 13:11
The pledges you make are going into something worth leaving behind in this world, even your $1. It’s your capacity and willingness to give that determines your richness, not the amount (this parable is a good example of that).
Regardless of the outcome, I am sincerely grateful for those who put aside their fears and take action (and taking action doesn’t just have to be pledging, it can also be spreading the word/message about the project, offering your help in other ways, or even volunteering). This is a long-term journey. If I didn’t believe whole-heartedly in the project, I would not have quit my job for it!
It is now Day 2 of our promotion efforts, so let’s put some Spirit behind these numbers and show the world the power of the people!
George “Siosi” Samuels & The TFN Team
PS. It would be soooo cool if we hit our funding goal by the end of this week! I know it’s wishful thinking, but just think about the implications of that? Do you think it’s doable?